FRESHWATER LURES

  • The Mid Runner 3/8 oz. is by far the best finesse style crankbait made to target both shallow and mid range depths (3 – 6 ft). Its lifelike profile coupled with its tight running and light roll action make this bait the most ideal when facing cool water temperatures and tough conditions. The Mid Runner is the perfect choice for fishing riprap or along the edge of a deep weedline.
  • The Mid Runner 3/8 oz. is by far the best finesse style crankbait made to target both shallow and mid range depths (3 – 6 ft). Its lifelike profile coupled with its tight running and light roll action make this bait the most ideal when facing cool water temperatures and tough conditions. The Mid Runner is the perfect choice for fishing riprap or along the edge of a deep weedline.
  • The Mid Runner 3/8 oz. is by far the best finesse style crankbait made to target both shallow and mid range depths (3 – 6 ft). Its lifelike profile coupled with its tight running and light roll action make this bait the most ideal when facing cool water temperatures and tough conditions. The Mid Runner is the perfect choice for fishing riprap or along the edge of a deep weedline.
  • The Mid Runner 3/8 oz. is by far the best finesse style crankbait made to target both shallow and mid range depths (3 – 6 ft). Its lifelike profile coupled with its tight running and light roll action make this bait the most ideal when facing cool water temperatures and tough conditions. The Mid Runner is the perfect choice for fishing riprap or along the edge of a deep weedline.
  • The Mid Runner 3/8 oz. is by far the best finesse style crankbait made to target both shallow and mid range depths (3 – 6 ft). Its lifelike profile coupled with its tight running and light roll action make this bait the most ideal when facing cool water temperatures and tough conditions. The Mid Runner is the perfect choice for fishing riprap or along the edge of a deep weedline.
  • The Biovex Face 70 1⁄4 oz. was created on the pressured lakes of Japan where to consistently catch bass you need to pay added attention to detail. The realistic design of this topwater bait will perfectly match the hatch of traditional baitfish. Our innovative rear weight system gives the Face 70 the versatility to either chug like a traditional popper or walk side to side omitting our subtle but deadly "popping" sound.
  • Due to its aggressive search style action, the Shallow Crank 5/16 oz. is the go-to crankbait when fishing around shallow cover. This bait mimics small profile bait perfectly and its diving depth of 1 to 3 ft. paired with its flat bill make coming through cover a breeze. It’s realistic and sleek design as well as its enticing erratic action make the Amp Shallow Crank irresistible to fish holding tight to cover.
  • Due to its aggressive search style action, the Shallow Crank 5/16 oz. is the go-to crankbait when fishing around shallow cover. This bait mimics small profile bait perfectly and its diving depth of 1 to 3 ft. paired with its flat bill make coming through cover a breeze. It’s realistic and sleek design as well as its enticing erratic action make the Amp Shallow Crank irresistible to fish holding tight to cover.
  • After the success of the original Biovex Hyper 7, we proudly introduce the new 1 oz. Hyper 7! This multi-bladed spinnerbait is heavily weighted to allow anglers to fish deep ledges during the dog days of summer or to target suspended bass in the middle of the winter. The concept is simple, why show a big bass a single shad-style bait when you can entice them with the look of the entire school.
  • Due to its aggressive search style action, the Shallow Crank 5/16 oz. is the go-to crankbait when fishing around shallow cover. This bait mimics small profile bait perfectly and its diving depth of 1 to 3 ft. paired with its flat bill make coming through cover a breeze. It’s realistic and sleek design as well as its enticing erratic action make the Amp Shallow Crank irresistible to fish holding tight to cover.
  • After the success of the original Biovex Hyper 7, we proudly introduce the new 1 oz. Hyper 7! This multi-bladed spinnerbait is heavily weighted to allow anglers to fish deep ledges during the dog days of summer or to target suspended bass in the middle of the winter. The concept is simple, why show a big bass a single shad-style bait when you can entice them with the look of the entire school.
  • Due to its aggressive search style action, the Shallow Crank 5/16 oz. is the go-to crankbait when fishing around shallow cover. This bait mimics small profile bait perfectly and its diving depth of 1 to 3 ft. paired with its flat bill make coming through cover a breeze. It’s realistic and sleek design as well as its enticing erratic action make the Amp Shallow Crank irresistible to fish holding tight to cover.

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